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Electric-vehicle market share has soared in the last decade, but there has been no measurable change in the share of consumers who want to buy an EV just because it’s an EV.
This finding, from a recent paper in Proceedings of the National Academy of Sciences, indicates that the growth in demand for EVs is largely due to the appeal of the models’ technology and features, not a deeper attachment to the idea of owning an EV than in the past.
The results were surprising to Kenneth Gillingham, a Yale University economist and co-author of the study. “I went into it actually expecting to see some pretty notable changes in consumer preferences,” he said.
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